Jony Ive on Steve Jobs' product-first mindset that saved Apple from bankruptcy | Perpetuum Advisory Group posted on the topic | LinkedIn
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Steve Jobs built Apple into a company worth over 4 trillion dollars by obsessing over work he believed was worth doing. He pushed teams to chase excellence, not approval, which is why Apple products reshaped entire industries. Jobs treated design, engineering, and customer experience as one craft, giving Apple a competitive edge no one else could match. His legacy and multi billionaire net worth came from a simple principle do work that demands greatness, not comfort. Follow (us) @ceobeingceo fo
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Steve Jobs was famously obsessed with quality and craftsmanship, often pushing his teams to create products that were not just functional but beautifully designed. Jobs believed that every detail mattered and that customers could feel the difference between a meticulously crafted product and something rushed or cheaply made. This mindset led to some of Apple’s most iconic innovations, from the original Macintosh to the iPhone, setting a standard in the tech industry that competitors struggled to
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