The partnership will be activated across digital and consumer touchpoints to target audiences aligned with the company's ...

Miraggio has appointed Inderpreet Singh Gaba as its Vice President, Brand & Marketing. In this role, he will be responsible ...

A cricket field without Rohit and Kohli is a new reality and so is an advertising world without them. As brands hunt for the ...

His previous roles include senior leadership positions at Dorset Industries, Ozone Group, Team Airtel & Essence (GroupM), and ...

According to YouTube, the programme has now expanded to 19 new markets, including India, Indonesia, Mexico, and several in ...

India’s ad industry will leap from digital-first to AI-native. Brands won’t just broadcast messages—they’ll sense moods and ...

As part of the brief, TOC will be responsible for a multi-layered PR strategy, which includes earned media, editorial content ...

The collaboration aims to align HP’s brand values with Khurrana’s public image, as the company continues to position itself ...

In this article, Uday Kumar Haliga of MiQ Digital examines how artificial intelligence is transforming every layer of modern ...

The collaboration aims to support Medimix’s efforts in building stronger consumer connections through a voice that reflects ...

The ad features archival footage of Shah Rukh Khan, Mary Kom, A.R. Rahman, and Jasprit Bumrah, using voiceover narration to spotlight the everyday discipline and unseen effort behind their iconic ...

The association will debut with a television commercial featuring Khan, which will be promoted across television and digital platforms as the brand looks to broaden its consumer base and increase ...