Target is launching two back-to-school campaigns to reach college students and parents of younger kids. The latter effort, “All of the Above,” is the retailer’s first work with ad agency ...

Students were asked to develop an all-digital, six-month campaign designed to sell 20,000 units for the early-stage company. Teams were able to identify the target market, focusing either on ...

Verified college students can receive a one-time 20% off storewide discount when they create a free Target Circle account. That discount will be available starting June 29, two weeks earlier than ...