The fifth colorway of the Converse SHAI 001 will appear in "Masi Blue," inspired by SGA's brother Thomasi and seen during the ...

Alexander. With his first basket of Game 2 of the NBA Finals on Sunday night, Gilgeous-Alexander — the NBA’s reigning MVP — ...

"Power Moves With Shaquille O’Neal" details how Shaq and Allen Iverson have been working to bring Reebok, the brand they once ...

OKC's Shai Gilgeous-Alexander debuts new 'MASI BLUE' colorway for signature Converse sneakers, a tribute to his brother ...

Shai Gilgeous-Alexander channeled an Allen Iverson statistic in his NBA Finals debut after Game 1 between the Thunder and ...

Converse is back at center court in the NBA Finals and hoping the attention reignites interest in the old-school brand. State ...

Alexander's relationship with Converse, including his unique role and how he's using his first-ever shoe to honor his family.

The Kentucky Wildcats, under John Calipari, learned what others in college basketball are now finding out – it's hard to form ...

The NBA's Most Valuable Player has been showing off new and different looks of his signature shoe that's dominated the court ...

Shai Gilgeous-Alexander Makes Big Announcement Before NBA Finals originally appeared on Athlon Sports. Shai ...

In the rush to sign players early, some mistakes are made. But as Shai Gilgeous-Alexander reaches basketball’s biggest stage, ...

OKC's star talks about his early basketball struggles and becoming an MVP in Season 3's final episode of ‘Pass The Rock’.