Pepsi today (May 15) unveiled its latest campaign, “Grilling Deserves Pepsi: BBQ Crashers,” per details shared with Marketing Dive. The campaign, timed to National Barbecue Day on May 16, insists that ...

Grilling season is here, and Pepsi is crashing the party. Ahead of National Barbecue Day on May 15, Pepsi launched a campaign bringing its “Pepsi Crashers” to the neighborhood barbecue.

One room is dedicated to the 1970 World's Fair in Osaka, Japan, when Pepsi-Cola hired E.A.T. to make its pavilion futuristic and high-tech. The E.A.T. members hated the geodesic dome-like building, ...

If you're a Pepsi person, you'll want to know how the soda got its name. The 127-year-old brand has a history you may not have expected. When you hear the name Pepsi, your mind may jump to one of ...

The job of rescuing Pepsi-Cola starts very early in the morning for Ram Krishnan. On a recent trip to San Antonio, the head of PepsiCo’s U.S. beverage business was up before sunrise for a 5 a.m ...

But perhaps no headline is more emblematic of its time than Pepsi Co.'s purchase of twenty Soviet warships. How an American company came to own the world's sixth-largest naval fleet is even more ...

The $1.50 hotdog was served with Pepsi for years. Suddenly, Pepsi is out, and Coke is in. Costco CEO Ron Vachris said on Costco’s earnings call, “We will be converting our food court fountain ...

We Publish News 24/7. Don’t Miss A Story. *Pepsi rolled out a new permanent flavor on Jan. 20, Pepsi Wild Cherry & Cream. According to the news release, this flavor combines sweet cherry and ...

(NEXSTAR) – Pepsi is planning to debut a brand-new flavor this month, marking its first “permanent” addition to the brand’s beverage portfolio in four years. That last “permanent ...

Shaquille O'Neal has teamed with Pepsi to cook up a new holiday-themed flavor and you can get a taste for free. To promote the new flavor – limited-edition Pepsi Zero Sugar Gingerbread – O ...

With the launch of Pepsi Max’s “Uncle Drew” campaign in 2012, there was a touch of Eddie Murphy in Coming to America and a dash of Jackass, with a covert Kyrie Irving under piles of ...