I've been testing new launches from Fenty Beauty, Rare Beauty, Maybelline, Haus Labs, and more—and after weeks (and in some cases months) of trying, these are the best new launches worth your money.

This allows for quick and easy touchups that'll save you time, so you'll never leave home without it. Amazon Promising review ...

Maybelline Lifter Gloss in "Moon" isn't just shine—instead, it plumps, moisturizes, and sculpts your lips using hyaluronic acid. For an everyday fruity flush, COLORS QUEEN Lip Gloss in Strawberry has ...

Luckily, savvy shoppers looking for the ultimate tinted lip balm have found Maybelline’s Lifter Glaze Oil Balm, saying that ...

The best plumping lip glosses do exactly what you think: provide a shiny color payoff with the appearance of fuller lips.

This guide explores top lip plumpers and glosses like FUGENO, Tint Cosmetics, MARS, and Maybelline, offering hydration, volume, and shine—all easily available online for your perfect pout. A fuller ...

Everyone loves a bit of online shopping for fashion and beauty, and according to 40m shoppers, we are all loving one ...

The term “holy grail” is throne around a lot in the beauty world, often in conjunction with Charlotte Tilbury’s Pillow Talk. While the cult-favorite lip color has won over beauty content creators and ...

Why we love it: A current favorite of mine, Chanel’s water-resistant formula glides on creamy and smooth, which once dried ...

SZA has announced her beauty brand, Not Beauty, a lip collection that will feature lip glosses, ip stains, lip liners and lip ...

Maybelline has a new skin primer on the market called the Grippy Serum Hydrating Grip Primer Makeup and the skincare-inspired ...

With so many recording artists getting into the beauty and cosmetics business, the market is getting awfully crowded. That ...