According to the Milwaukee Journal Sentinel's Bruce Vielmetti, Mast-Jagermeister, maker of Jagermeister liqueur, has filed a formal opposition against the NBA franchise over its new logo.

Mast-Jagermeister claims the Milwaukee Bucks' new logo bears a strong resemblance to that of the liqueur company. Jeff Hanisch/USA Today Sports The two parties are expected to come to an agreement ...

From the Milwaukee Journal-Sentinel: Mast-Jägermeister ... The Bucks buck, the fourth generation of the logo, looks serious, if not angry. The Jager "stag" has a blank look, under a cross ...

MILWAUKEE -- A German company that makes a popular liqueur is not raising a shot glass to the Milwaukee Bucks' redesigned logo. The Milwaukee Journal Sentinel reports that Mast-Jagermeister has ...

Mast-Jägermeister ... The Bucks buck, the fourth generation of the logo, looks serious, if not angry. The Jager "stag" has a blank look, under a cross that hovers over his head.

The Milwaukee Bucks logo and the Jagermeister logo ... particularly if the Bucks don’t play well? Germany-based Mast-Jägermeister SE has filed its opposition to the Milwaukee Bucks trademark ...

The Jägermeister folks track the first American usage of their logo to 1968, the same year that the NBA awarded an expansion franchise to Milwaukee. The company, Mast-Jägermeister, says the ...

"We are proud that Mast-Jägermeister US is ... stonewall-inn-gives-back-initiative-and-jagermeister-announce-nationwide-search-to-create-safe-spaces-logo-301517979.html ...

ZURICH, Feb 17 (Reuters) - A Swiss court granted German liquor maker Mast-Jaegermeister brand protection for its logo displaying a stag with a cross between its antlers, saying the symbol was ...