LeBron James is one of the most elite alumni's of the Swoosh but he revealed Reebok offered $10M before he entered the NBA.

“I absolutely love this shoe," another reviewer adds. "I am a big James shoe fan but this may be my favorite pair thus far ...

Before LeBron James had numerous sponsorships with the Lakers, he revealed his first major contract offer by Reebok.

Appearing on New Heights with Jason & Travis Kelce, King James revealed Reebok offered him a $10 million check on the spot while he was in high school. The deal was to secure him to the brand but not ...

LeBron James has been the face of Nike basketball, signing a lifetime deal with the brand in 2015, reportedly worth over US$1 ...

Nike's sale section is starting to fill up. The Swoosh brand is starting the year off by knocking down the prices on some of ...

Before the start of the Los Angeles Lakers' matchup against the SanAntonio Spurs, James also wore a shirt that read "Thank ...

While the greater Los Angeles area pulls together, LeBron James is showing love to the men and women on the front line.

Gabe Vincent addressed the crowd and said, "I think it's important at this time that we come together as a city, as a community, as a family and help support those who are in need right now. Go Lakers ...

Lebron James slammed down a highlight dunk during the Los Angeles Lakers' 118-97 loss to the Dallas Mavericks on Tuesday, ...

There could be a reality where three members of the James family hit the NBA court at ... recently measured a little under 6-foot-2 without shoes at May's NBA Draft Combine, Bryce measured in ...

TUCSON, Ariz. (AP) — Bryce James, son of NBA star LeBron James, is heading to Arizona. Bryce James announced his decision Wednesday on Instagram and his father had a quick response.