Though his name has been synonymous with Nike for more than 20 years, LeBron James almost never signed with the company that ...

Before LeBron James had numerous sponsorships with the Lakers, he revealed his first major contract offer by Reebok.

Basketball fans can and will entertain plenty of debates surrounding Los Angeles Lakers forward LeBron James. It will be ...

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Celebrating his achievements, Nike has dropped a new colorway ... logo, James's signature, LeBron logos, and crown icons appear in metallic gold. Adding another dimension, the shoe features ...

The Arizona Wildcats celebrated the New Year by picking up a commitment from a son of NBA great LeBron James. Bryce James, a three-star guard from Southern California’s Sierra Canyon school, announced ...

NBA games are scheduled to return to wildfire-ravaged Los Angeles on Monday night, with the Clippers planning to resume their ...

This season, it feels as if each Curry basket is a victory over nature. He has always been the focus of everything around him ...

LeBron James is able to reinvent himself as a player to match the nuances of the league and his signature shoes have followed suit in the same manner. Following the “Monopoly” release and an ...