LeBron James is one of the most elite alumni's of the Swoosh but he revealed Reebok offered $10M before he entered the NBA.

“I absolutely love this shoe," another reviewer adds. "I am a big James shoe fan but this may be my favorite pair thus far ...

Before LeBron James had numerous sponsorships with the Lakers, he revealed his first major contract offer by Reebok.

LeBron James has been the face of Nike basketball, signing a lifetime deal with the brand in 2015, reportedly worth over US$1 ...

Lakers forward LeBron James has accomplished virtually everything, but it wasn't until this season that he registered the greatest feat of his career.

LeBron James recently opened up on the New Heights podcast, hosted by Travis and Jason Kelce, sharing a fascinating story ...

Nike's sale section is starting to fill up. The Swoosh brand is starting the year off by knocking down the prices on some of ...

While the greater Los Angeles area pulls together, LeBron James is showing love to the men and women on the front line. During last night's NBA game between the Los Angeles Lakers and the San Antonio ...

Gabe Vincent addressed the crowd and said, "I think it's important at this time that we come together as a city, as a community, as a family and help support those who are in need right now. Go Lakers ...

The furthest Arizona basketball went was the Sweet 16 in the 2023-24 season, where they lost to Clemson. LeBron has always shown love for his kids, regardless of their basketball accomplishments.