Google’s new Journey Aware Bidding model uses signals from the entire customer journey to drive smarter, more efficient Search optimization.

Google may be forced to make changes to the way its search engine operates in the UK after being handed so-called strategic market status by the competition watchdog for its “substantial and ...

The UK’s competition regulator is proposing to loosen Google’s control of its search engine in the first application of Britain’s tough new digital market rules. The Competition and Markets Authority ...

Google may have to change the way its search engine works in the UK, including potentially offering users the option to choose rival search services, as part of new regulation from the UK’s ...

Google’s proposed ad-tech fixes aim to satisfy EU regulators without a breakup, a move that could shape advertiser control across Europe’s digital ecosystem.

LONDON--(BUSINESS WIRE)--The UK Competition Appeal Tribunal (CAT) has certified the £7 billion claim against Google brought by Nikki Stopford, a consumer rights campaigner, on behalf of tens of ...

A lot is going on in the tech world right now. Many market observers have accused brands like Apple and Google of having monopolies in different segments. For example, Google is currently facing a ...

The role of AI in SEO has kept rapidly evolving over the past few months. Google formally launched AI Overviews in May, and Bing launched its generative search pilot in July, with a full launch at the ...