With a strong foundation in crafting and executing impactful communication strategies, the CEO of The YellowLeaf Agency, a 360-degree marketing company, Randolph Ogbekhilu, has driven narratives for ...

The campaign started with the Marion Ette puppet — which was purchased on eBay for an unknown price — and spiraled down a well of social accounts, identity creation and backstory to ultimately ...

Peregryn Agency will combine SEO and hospitality digital marketing with travel storytelling to help travel brands stand out ...

By staying ahead of these trends, businesses can position themselves for success in an increasingly competitive digital ...

Now, after intensive and pivotal strategic planning and evaluation, the company is taking a bold step forward. Introducing ...

Sir Martin Sorrell emphasised the transformative role of AI in advertising. He called for automating media planning, stating ...

Buzzwise will serve as a strategy consultant and execution agency for companies seeking to leverage influencers and content ...

Campaign Middle East's January 2025 issue reflects the energetic start to the year, and sets the tone for the months ahead.

CB Exclusive - After a massive year in 2024 acquiring Aligned Agency and moving into its new state-of-the-art Fremantle ...

President Trump and his administration are returning to a cyber-political landscape that has evolved significantly since he ...

UM, a global media agency network of IPG Mediabrands, has launched its new ‘Full Colour Media’ proposition and philosophy.

Amika will continue to disrupt and drive innovative product development while maintaining connections with stylists in ...