By staying ahead of these trends, businesses can position themselves for success in an increasingly competitive digital ...

Nottingham-based digital marketing agency collective The Boda Group has taken a significant ownership stake in a customer experience consultancy.

Campaign Middle East's January 2025 issue reflects the energetic start to the year, and sets the tone for the months ahead.

Buzzwise will serve as a strategy consultant and execution agency for companies seeking to leverage influencers and content ...

The campaign started with the Marion Ette puppet — which was purchased on eBay for an unknown price — and spiraled down a well of social accounts, identity creation and backstory to ultimately ...

Now, after intensive and pivotal strategic planning and evaluation, the company is taking a bold step forward. Introducing ...

Marketing agencies bring specialized expertise, staying on top of the latest industry trends, tools, and strategies. The key is finding the “right” agency. They should have experience and connections ...

Sir Martin Sorrell emphasised the transformative role of AI in advertising. He called for automating media planning, stating ...

Under his leadership, the Textile Centre of Excellence launched major initiatives, including the Manufacturing Leadership ...

While marketers know that an omnichannel approach can deliver a more seamless brand experience, many pharma companies are still in the early stages of implementing fully integrated omnichannel ...

CB Exclusive - After a massive year in 2024 acquiring Aligned Agency and moving into its new state-of-the-art Fremantle ...

Peregryn Agency will combine SEO and hospitality digital marketing with travel storytelling to help travel brands stand out ...