Be honest and relatable: build a deeper connection by being transparent about your goals. For example: ‘We’re really trying to grow our practice with wonderful patients like you, and your support ...

Expedia Group, Inc. (NASDAQ:EXPE), a leading online travel company with a market capitalization of $22 billion, finds itself ...

ALDI's Lisa Little-Cain gets the CMOs To Watch treatment. B&T unable to comment on the sleeping child in the photo.

TOKYOPOP has announced that it has hired Owais Farooqui as its Director of Marketing & Sales. The executive is a seasoned ...

Over time, the personal branding grind like any other grind can lead to burnout. Here’s how to tap into your personal brand ...

Using content in hopes of building brand expertise and trust? Here are four steps to get you headed in the right direction.

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Today's literary success stories are being written as much on social media feeds as they are on manuscript pages.

System1’s Andrew Tindall reviews and ranks three fan-made films on the shortlist to run in Doritos Super Bowl spot this year, asking what they tell us about effective advertising.

Jill McVicar Nelson explains what the brand has learned from its Super Bowl ads and how it’s facing uneasiness around TikTok’s future. The Dutch fashion retailer’s Omoda Stylist platform leverages ...