Duffield is SVP of Technology Experience at Omnicom Health. His talk, “AI as a Lifeline: How I Lived the Future of the Patient Experience,” recounted a harrowing seven-month ordeal in 2024 in which he ...

The platform offers a consolidated view of HCP and DTC efforts, integrating with IQVIA and Swoop for audience targeting and data reporting.

Starting in Q4, Netflix will make its ad-supported inventory available via Amazon’s DSP in 12 key markets, including Australia, Japan, U.S., U.K. and Germany.

FDA leaders under President Donald Trump are moving to abandon a decades-old policy of asking outside experts to review drug applications, a move critics say would shield the agency’s decisions from ...

In late July, Stagwell CEO and chairman Mark Penn spoke with Campaign following the presentation of its Q2 results, in which he brought up that governments are looking for more U.S.-based companies in ...

Vinay Prasad is back at the FDA as its Chief Medical and Scientific Officer, again. He stepped down on July 30 – less than three months after leaving office. ( Seeking Alpha ) ...

Novartis is set to acquire Tourmaline Bio for $1.4 billion. Servier buys Medicxi startup’s fragile X candidate for up to $450 million. Sandoz and Regeneron reached an agreement, resolving all patent ...

This widening gap between physician availability and brand intent calls for a new approach — a next-generation representative ...

Jon Stevens, former UK chief growth officer, WPP Media, will become WPP Media president leading Wavemaker clients. Jem Lloyd-Williams, former CEO of Mindshare, will lead the new strategy unit in an ...

Critics of affirmative action have launched a long-shot appeal aimed at stopping California from requiring training on unconscious bias in every continuing medical education class.

Parents in Massachusetts, Texas, Ohio, and Georgia are petitioning for their districts to revive strict rules on nits and live lice.

Blake Farmer, Nashville Public Radio for KFF Health News Parents in Massachusetts, Texas, Ohio, and Georgia are petitioning for their districts to revive strict rules on nits and live lice.