A host of changes to stores and operations could help Starbucks escape its sales trouble, and executives are already planning the company’s next move.
Brian Niccol, the new CEO of Starbucks, has identified mugs as an integral part of his turnaround plan. As Brian Niccol ...
The coffee giant believes it can double its company-store count in its home market. It is also planning major menu cuts and ...
Jon Tower, Citi restaurant analyst, joins 'Squawk Box' to discuss Starbucks' quarterly earnings results, the challenges ...
Starbucks Corp. (Nasdaq: SBUX) CEO Brian Niccol is once again shaking up the coffee giant's C-suite, and he's bringing more ...
Starbucks tested out “panic buttons” at five locations to protect baristas during unsafe situations, the company says. The ...
Starbucks' new CEO, Brian Niccol, has a vision to make Starbucks into a classic coffeehouse, but he has to contend with an ...
Earlier this month, the 54-year-old company shared plans to implement a Coffeehouse Code of Conduct where only paying ...