Two designers known for their popular Barbie doll collaborations have died following a car accident. Mario Paglino and Gianni Grossi died in a car crash Sunday in Italy after an elderly man collided into them while driving the wrong way on the A4 Turin-Milan highway in Lombardy, per Italian news source ANSA.

"The Barbie team is heartbroken by the loss of Mario Paglino and Gianni Grossi," the brand wrote in an emotional tribute on Instagram

Magia2000's fashion designer Mario Paglino and the graphic art director Gianni Grossi were reportedly killed in a car accident.