O n this episode of Marketing Vanguard, Sumit Virmani, global CMO of Infosys, joins host Jenny Rooney to explore the evolving ...

If you're looking to improve your agile-decision making, check out our blog with Moneypenny which includes examples and best ...

B2B marketing’s future lies not in generating more leads, but in generating smarter revenue. With AI, marketers can measure ...

Fine isn't fine. It never was. But in B2B especially, there's a creeping tendency towards conservatism and safety. Grey, ...

We're witnessing a fundamental restructuring of where power lives in B2B marketing, says Linkedin's Jessica Machalani.

From navigating the risk of “blanding” to building trust, B2B marketers explain how they use AI for content, creative and to ...

With a bias towards last-click low funnel channels, brands can get stuck in limbo, never truly able to prove the ...

Sachin Sharma, director of marketing solutions at the professional networking platform speaks about the recent developments ...

Global ABM Conference 2025 highlights: insights, AI, strategy, and leadership shaping account-based marketing as a driver of business growth.

The marketing FY plan work by linking planning to growth priorities, data to conversion visibility, and execution to campaign ...

Sachin Sharma, Head of LinkedIn Marketing Solutions India, shares how India’s B2B marketing landscape is shifting toward ...

New research from LinkedIn’s B2B Institute and Ehrenberg-Bass urges B2B marketers to focus on being findable as much as being memorable.