After 144 years with the same old Victorian seal, the University of California has decided to go mod. The university’s original logo — with its open book, 1868 date stamp and “Let there be ...

After 144 years with the same logo, the University of California has decided it’s time for a new look — one that’s more modern and more, well, Californian.

Last year, the University of California created a new logo with the goal of updating its 144-year-old, stately school seal. The design featuring an open book and the words "Let There Be Light ...

The University of California has also uploaded a video to YouTube explaining the ideas behind the entire branding effort. The university system posted to YouTube as well comments about how the ...

A selection committee led by University of California President Janet Napolitano has named UC Davis senior Ren Bautista as the winner of the student logo design contest for the UC Global Food ...