Shaquille O'Neal trademarked his Dunkman logo for $60 while he was still in college and that's why he was able to use it even ...

Shaquille O'Neal has had quite a journey ... an important piece of information for brands or entrepreneurs interested in ...

Shareef O’Neal was close to fulfilling his dream to play in the NBA. He signed with the Sacramento Kings, but the next day was waived to their G-league affiliate team. Even with the Stockton Kings, he ...

Among the 255 million+ weekly shoppers, Shaquille O'Neal is probably ... from a $40 million deal and start his own brand offering affordable shoes. In an interview with Full Send, he explained ...

Shaquille O’Neal once spoke about his ambition and mindset in the shoe business despite getting rejected by the Swoosh brand. With Reebok, he built an audience where Shaq Attaq and Shaqnosis are ...

Shaquille O'Neal has transcended ... O'Neal carried the brand in the 1990s and Iverson in the 2000s. Now, they are helping Reebok retain its rightful place in the performance basketball shoe ...

After winning an NBA Championship, Shaquille O’Neal once turned down a deal with a major cereal brand. Back in 2001, O’Neal secured his second national championship alongside his Los Angeles ...