Alexander‘s first signature sneaker began with a sketch not from a designer, but himself. The 26-year-old leading the NBA in ...

Alexander, loyalty is law. It's the creed of the Thunder's face of the franchise, a starter in Sunday’s NBA All-Star Game by ...

Gilgeous-Alexander first signed with Converse back in 2020, following an impressive second NBA season—his first with the Thunder—in which he averaged 19 points. His upward trajectory hasn't slowed ...

Throughout NBA history, one of basketball's best marketing tools has been its star player's shoes. Dating back to the Converse weapon and an ad campaign which f ...

There is a new signature shoe in the NBA, and it comes from the leading candidate for this season's MVP award, Oklahoma City Thunder guard Shai Gilgeous-Alexander.

After keeping things close to the vest, the artist known as Shai Gilgeous-Alexander has unveiled his most precious project ...

As the next milestone in his journey with Converse, Shai Gilgeous-Alexander now has a signature shoe — the SHAI 001.

Converse and Shai Gilgeous-Alexander have delivered their first official look at The Shai 001, the Thunder star's first ...

Oklahoma City Thunder point guard Shai Gilgeous-Alexander has unveiled details of his first signature sneaker.

SAN FRANCISCO — A week ago, it was unclear if Shai Gilgeous-Alexander could score 50, shackled by efficiency and blowout wins. One week later, it's been required of the Thunder star. Twice. But in a ...

Shai Gilgeous-Alexander, Williams’ co-star who typically bears the brunt of OKC’s offensive weight on his shoulders, was the first to greet him, his hand extending from his camouflage sleeve. “You ...