We all recognize that iconic logo, but it wasn't always a classic cherry color. Here’s the real reason why the Coca-Cola logo ...

Summerville Senator and co-owner of Born United, a Myrtle Beach and Charleston area retailer in a lawsuit with Buc-ee's, said ...

Since we've already ranked every team in the Big Ten for 2025, ranked every quarterback (including recent UCLA transfer Nico ...

Texas Tech is the gold standard of interlocking logo helmets, with exceptional use of white to accentuate their menacing red ...

Chances are, the Nike Swoosh is the first thing that comes to mind. The Nike Swoosh logo has a fascinating backstory, as it started as a shoe stripe, as a way to differentiate its shoes from ...

In an eye-catching Instagram post, Puma debuted the new 'OVERRATE THAT' t-shirt featuring Haliburton's logo. Inspired by the ...

To register trademark or service mark protection for a logo, a company must demonstrate that the combination of name and design qualifies as sufficiently distinctive to avoid confusion with other ...

Car brands occasionally have one-off branding scandals – people hated Audi’s new logo for China and I don’t even need to get ...

Amid the Big 12's modern throwback era of uniforms, Texas Tech came out on top of the bunch. This look screams Red Raiders ...

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Eight teams introduced new editions of City Connect uniforms this season. How do their new efforts stack up against their ...

President Donald Trump loves to talk about cutting red tape. In truth, he's actually fine with tying the average American up in it. Along with his GOP allies in Congress, Trump regularly bemoans ...