Developing and ultimately launching a product can often make or break a business, especially a startup business. Some businesses develop only one product, while others develop many. Product ...

Every digital product team wants to be customer-driven, but it’s not easy. Here are five steps to ensure you bake in customer feedback from the get-go. They are some of the coolest kids on the ...

All too often, what began as a great new product idea becomes unrecognizable once it gets to store shelves. Why? Because, basically, there are too many moving parts during the process. Brand managers ...

Product development may be understood generically as all the things that happen from the initial conception or invention of a product to the point when a product is launched into the market. It can ...

FMEA has several variants that allow for minimizing risk throughout product development. Design FMEA is a handy means of ...

While Lean principles have been known and applied in a variety of manufacturing processes, the applications in product development have been slower to come. Several companies have also applied Lean to ...

We've all had ideas that sound great in theory or look great on paper. It's only when we try to execute those ideas that we discover the limitations — or realize that the "can't lose idea" is actually ...

Business development professionals always have to be aware of the market’s latest trends and developments. The market ebbs and flows, but shows off specific trends. Business development professionals ...

Toni Ko’s path to entrepreneurship was a common one: She wanted a product that didn’t exist, so she decided to create it herself. The item in question: a high-quality yet affordable eyeliner pencil.

Opinions expressed by Entrepreneur contributors are their own. Toni Ko’s path to entrepreneurship was a common one: She wanted a product that didn’t exist, so she decided to create it herself. The ...