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Don’t forget to layer: One of Gen Z’s favorite ways to amp up the preppy aesthetic? Strategic layering. Try a V-neck sweater over a tank, topped with a blazer. The combo adds depth ...

From Princess Diana to Princess Grace to Marie Antoinette, certain royals have influenced fashion for the ages.

Lara Walsh is a Chicago-based writer and editor who covers all things fashion, celebrity, pop culture, travel, and food. When she’s not avidly planning her next trip, she’s writing posts for ...

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Doechii is everywhere. The Grammy award-winning rapper has become a hot commodity, so getting any opportunity to see the “Denial Is a River” singer perform is an absolute treat. And that’s ...

According to TikToker Alexandra Ballard, preppy is officially back—but it’s not just a revival of collegiate sweaters and boat shoes straight out of an ‘80s yearbook. This time around, Gen Z is ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...