LeBron James has been the face of Nike basketball, signing a lifetime deal with the brand in 2015, reportedly worth over US$1 ...

“I absolutely love this shoe," another reviewer adds. "I am a big James shoe fan but this may be my favorite pair thus far ...

Before LeBron James had numerous sponsorships with the Lakers, he revealed his first major contract offer by Reebok.

LeBron James was a special guest on ‘New Heights’ this week. The four-time NBA champion and all-time leading scorer appeared ...

Gilbert Arenas' ex-girlfriend Laura Govan hyped LeBron James' mother, Gloria James after the Lakers star revealed her role in one of his major business deals.

LeBron James credits his mother for guiding him in his decision to sign a lifetime deal with Nike worth $1 billion, instead ...

Dick’s Sporting Goods is clearing its shelves for the winter with a gigantic seasonal sale that’ll save you up to 75% off ...

Kobe Bryant has an iconic line of sneakers with Nike that are popular to this day. Here is a ranking of Kobe Bryant's 10 best ...

Before becoming an NBA legend in his own right, LeBron James once famously squared off against Michael Jordan and other NBA ...

LeBron James is one of the most elite alumni's of the Swoosh but he revealed Reebok offered $10M before he entered the NBA.

At halftime, LeBron James saw a viral video of a young fan's reaction to him after he waved at her at the Lakers-Heat game.

As LeBron James continues his historic 22nd NBA season, another milestone looms in the not-too-distant future.