As Hollywood warms up to creators, a YouTube exec described how its sponsorships pitch can benefit creators.

Reuters, the news and media division of Thomson Reuters, is the world’s largest multimedia news provider, reaching billions ...

How Disney marketed 'Lilo & Stitch' and saw that it was worthy for a reboot, the movie making $180M-plus domestic at the ...

A CBS News Confirmed analysis of a dozen skincare influencers' accounts found that many featured ingredients not suitable for ...

To stand out, brands need more than clever headlines—they need deep audience understanding, purposeful structure and business ...

Google Marketing Live 2025 made one thing clear: AI isn’t just an assistant anymore. It’s becoming a co-strategist. This year ...

David Brickley is something of a social marketing pioneer. In 2011, he founded STN Digital, a leading social-first digital ...

After 12 weeks of competition, it all comes down to this, the "Survivor" Season 48 Finale on Wednesday, May 21 at 8 p.m.

Content marketing is a vital tool for coaches looking to demonstrate their expertise, share their voice and connect with ...

Cotton Incorporated has engaged in many co-creative campaigns to tell the story of both cotton, as well as the brand with ...

As AI-powered chatbots replace traditional search engines for information discovery, marketers must shift to new strategies ...