If someone were to ask you to draw the Pepsi logo from memory, what would you draw? A circle, perhaps, with the red, white and blue stripes that are emblematic of the brand. The word “Pepsi ...

he would draw the first thing that came into his head, and then sell the design for $5. And thus was born Horrible Logos, a three-year-old business through which krs provides companies with ...

Hand Drawn Logos from Seb Lester on Vimeo ... H&M and Barclays. Is Your Business Idea Worth Millions? Here's How to Test It Without Breaking the Bank. Her Business Is Solving the $12 Billion ...

This is all true – but right now, without any help, do you think you could draw the Apple logo from memory? If you’re like participants in a recent study on memory, you probably feel confident ...

Over the course of the study, 85 UCLA undergraduates were asked to reproduce an Apple logo from memory. Only one was able to draw the image correctly. Here are some of the versions they came up with.

So they put 85 students (only 11 percent of whom did not use Apple products regularly) in a logo-free room and asked them to draw the Apple logo and rate their confidence in the drawing on a scale ...