Visit Insider's homepage for more stories. Some of today's most recognizable logos in the fast-food industry looked remarkably different when they were first introduced. McDonald's first logo ...

Fast food, it seems, is very appropriately named ... They randomly asked 58 students to judge one of four different logos on their aesthetic qualities, including those of McDonald’s, KFC ...

Food, glorious food. What can we say, we love the stuff. We also love a good quiz round, be it in the pub, at a dinner party or during our lunch break (read: zoom meeting). So, what better way to ...

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...

Fast food is not only served quickly but priced cheaply, and it may be this aspect that altered the students' preference. However, the duo addressed this issue in their third experiment. They randomly ...