Increasingly, we’re noticing ads again making their way into our favorite shows, a throwback to the historic TV ad models we’d long abandoned for subscription-based content. What’s different?

Largo.ai also has a presence in Los Angeles, London and Istanbul. The platform has analysed over 400,000 films and TV series, 950,000 talents, 59,000 scripts and 200,000 ads to train AI programmes ...

But many apparently started replacing their commercials with public service announcements after a news conference on Friday by Fuji TV that triggered criticism that the company was lacking ...

and the arrangement spotlights how quickly the old rules of TV-ad sales are fading into the past. Such dynamics allow Warner to create ad deals that pair commercials with programs they never would ...

Not only did AbbVie’s Skyrizi claim first place in the full-year ranking with nearly $377 million spent on 20 separate ads for the drug, according to iSpot.TV’s analysis, but, with two other ...

AbbVie closed out the year on a high note as its blockbuster biologic Skyrizi once again claimed the top spot in 2024’s final monthly ranking of the biggest TV ad spenders in biopharma.

OpenAI, the artificial-intelligence company behind ChatGPT, is expected to air its first TV commercial during Sunday’s Super Bowl, according to people familiar with the matter. Founded in 2015 ...

NEW YORK, Jan. 31 (UPI) --If you're planning your Super Bowl menu, chances are some of your choices were influenced by ads you've seen ... also noted that watching TV is a sedentary pastime.

EXCLUSIVE: Largo.ai, the AI-driven analytics ... analysed more than 400,000 films and TV series, 950,000 talents, 59,000 scripts and more than 200,000 ads to train AI programs.

One top TV ad sales executive says that their company ... “Pharmaceutical advertising skews toward national television, and the loss of this key vertical could hurt television,” S&P Global ...