Nike is the undisputed king of sports apparel and footwear in the United States. Unfortunately, sitting atop the throne of the sportswear industry in the current environment makes brands a target ...

The NBA Christmas slate was filled with several high-intensity and close-knit battles between some fo the biggest stars in the sport. Despite the quality of games, it felt like something was missing.

Blockcore' trend drives fashion companies to partner with sports teams Sports teams are the latest collaborators with the ...

This came as no surprise as the $23.4-billion brand Adidas took a direct jab at the NBA and their current uniform provider, Nike, by reminiscing about the festive holiday-themed jerseys they once ...

That is tough criticism coming from the face of Nike Basketball. While many fans still debated the infamous adidas sleeved-jerseys, no one can deny the popularity of the brand's Christmas jerseys.

Los Angeles Lakers superstar LeBron James recalled being pitch by Reebok, being presented with a lofty offer, and declining that offer during an appearance on "New Heights." ...

LeBron James recently opened up on the New Heights podcast, hosted by Travis and Jason Kelce, sharing a fascinating story ...

On the latest episode of the New Heights podcast, King James joined fellow Northeast Ohio natives and NFL stars Travis and ...

The 2025 season was already going to be a year of transition for the Mercedes Formula 1 team. With longtime championship ...

The 2025 season was already going to be a year of transition for the Mercedes Formula 1 team. With longtime championship driver Lewis Hamilton heading to Ferrari and George Russell taking over as ...