Since then, Disneyland has restarted and paused Magic Key sales several times. The lowest-priced Imagine pass for Southern California residents tends to sell out first — sometimes with hours of going on sale. The higher-priced Magic Key passes can remain on sale for weeks or months — with the sales window always closing without notice.

Magic Keys are annual passes to Disneyland and its sister park, Disney California Adventure. They're ultra-popular, but is it worth buying one?

Magic Key passes will be available for purchase starting on January 22, 2025, no earlier than 8:45 a.m. PT. Magic Key pass sales most recently resumed on November 6, 2024, and were available for about a week. Magic Key pass renewals have remained possible.

The on-again and off-again sale of Disneyland Magic Key annual passes is back on again as the Anaheim theme park gears up for a yearlong 70th anniversary celebration that kicks off in the spring. All four tiers of Magic Key annual passes go on sale Wednesday,