I first heard the name Mel Robbins and, relatedly, the phrase Let Them Theory back in January, New Year’s resolution season. It didn’t take long before I started hearing it almost daily.

There are over 11,000 videos on TikTok using the hashtag "let them theory" Jordana Comiter is an Associate Editor on the Evergreen team at PEOPLE. She has been working at PEOPLE since 2024.

My plan was to talk to Mel Robbins's biggest fans to understand the frenzy behind her burgeoning media empire. My experience ...

“The single best thing” Mel Robbins has ever done began with a stressful moment on her son’s prom night. She was agonizing over the teens’ lack of dinner plans and the fact that it was ...

THE IDEA OF radical acceptance has been around for a while now, but recently, you may have heard it under a shiny new moniker: the ‘let them’ theory. Popularised by author and podcast host Mel ...

After the phrase went viral by podcaster and author Mel Robbins, Klear Water Coaching and Wellness expert Stacy Crawford gave ...

Every product on this page was chosen by a Harper's BAZAAR editor. We may earn commission on some of the items you choose to buy. If you have traversed any part of the self-help world in the last ...

Since it was published at the very end of 2024, Mel Robbins’ “The Let Them Theory: A Life-Changing Tool That Millions of People Can’t Stop Talking About,” has been a cultural sensation ...

Most popular is her viral two-word phrase, “let them.” The advice is as simple as it sounds: Your teenager wants to dye their hair? Let them. Your spouse is wearing a shirt you don’t like?