The Zomato app and brand name will remain unchanged. Blinkit grew materially larger than Zomato’s food delivery business in the past year. A number of analysts estimate that Blinkit will grow to account for as much as 70% of the group’s value in the coming year.

Indian food and grocery delivery platform Zomato said on Thursday it will rename the company to "Eternal" and unveiled a new logo, a move that comes more than two years after it began using the new name internally.

The change of name is subject to the approval of shareholders, the corporate affairs ministry, and other statutory authorities