The newly described method and prototype machine is called the Oz Vision System, (a not-so-subtle nod to reaching somewhere ...

Described as a kind of blue-green, the new color—named “olo”—can only be seen using lasers to manipulate certain ...

Meet "olo": a vivid, hyper-saturated blue-green that can't be captured by screens or paint.

Using an experimental technique called "Oz," researchers stimulated the human retina such that people saw a brand-new color.

The artist-provocateur reverse-engineered the blue-green shade called ‘olo.’ Now you can buy it as an acrylic paint.

Scientists at UC Berkeley have developed a groundbreaking technique that allows humans to see a color they’ve never experienced before. This method — dubbed “Oz” — enables people to perceive a unique ...

A new discovery in science has been made that could change the color spectrum as we know it. According to a study by scientists at the University of California, Berkeley and the Un ...

Scientists at the University of California, Berkeley claim they have created a way to trick the human eye, allowing it to see ...

Discover how the genetics behind your eye color connects to various health conditions, from melanoma risk to pain ...

However, a new possibility has emerged: breaking those limits and unlocking a color previously unseen by human eyes. James ...