I n American bars, vermouth tends to be an afterthought -- when ordering a Martini or Negroni cocktail, you may not even realize that vermouth is a key ingredient. Outside of the United States, in ...

Its Vintage Martini, for example, brings together Gordon’s Dry Gin and Martini Extra Dry vermouth, both from the 1970s. All Vermouth Isn’t the Same — These Are the Best to Use for 8 Classic ...

From Virginia to California, discover five U.S. wineries that are producing some seriously delicious vermouth.

Bacardi will be activating the ‘MARTINI Dare to Be’ campaign across advertising, PR and social media through 2025, reaching a new generation of modern aperitivo drinkers. Story Continues NEW ...

There’s culture, there’s tradition—and then there’s drinks. From Italy’s historical north to the tip of the boot, options abound for alcohol-free enjoyment of the famed aperitivo.

"Jurassic World Rebirth" actor Jonathan Bailey stars in a new digital advertisement campaign for Italian alcohol brand Martini.

Although the martini is made of just two ingredients — a spirit and vermouth (to some degree) — it is one of the most customizable cocktails.

With our new MARTINI, we’re inviting a new generation of drinkers to experience a true Italian icon.” The MARTINI portfolio includes vermouth for every style of drink and occasion including MARTINI ...

The MARTINI portfolio includes vermouth for every style of drink and occasion including MARTINI Bianco, Rosso, Fiero, Rosato, and Extra Dry, as well as the MARTINI Non-Alcoholic Aperitivo range of ...

Martini Fiero Spritz Martini & Rossi is a quintessential Italian brand, with headquarters just outside of Turin, which was briefly Italy’s capital city during the 1860s. The brand is most ...

HAMILTON, Bermuda, February 25, 2025--Family-owned spirits company, Bacardi is meeting consumer demand for lighter, more premium drinks and evolving drinking occasions by building on the premium ...