But for commercial TV channels, adverts have been their main income source for the past 70 years. The first advert on UK television was for Gibbs SR toothpaste, broadcast on September 22, 1955.

Cinema advertising giant Pearl & Dean is hoping that the expected commercial success of Wicked and Gladiator 2 will help it return to the black. The London-headquartered business fell to a pre-tax ...

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As our New TV for Drummies buyers’ guide looks to the future of the medium, let’s take a moment to look back at what still remains true after seven decades of TV ads. The UK's first TV ad is 70 years ...