But less clear from the survey is how luxury brands will execute against that need. Yesteryear’s luxury is not necessarily today’s or tomorrow’s Heritage luxury brands, many with a history ...
Luxury used to be about rarity. Brands such as Bentley, Balenciaga and Tiffany sold products out of reach for the common person. Even more than the watches or cars themselves, their purchasers ...
Marriott is promoting the fact that its eight luxury brands answer to the demands from different segments of luxury travelers, but it needs to make sure consumers understand what makes each brand ...