Ecosystem Storytelling: Establishing Standards for a Community of Practice (McKenzie Morgan/Technical.ly) Storytelling isn’t just a tool to describe an ecosystem — it is part of the ecosystem itself.

HLTH cofounder Natalie Dolphin has 15+ years in marketing, BD & capital markets, helping companies go public & secure Series A/B funding. The biotech sector has always thrived on storytelling. A ...

In the ever-evolving landscape of technology, where innovation reigns supreme and disruption is the norm, technical professionals are the architects of groundbreaking advancements. This is where Jack ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. But it doesn’t have to be.

Effective local storytelling shapes public perception more than facts or data alone, because storytelling is an evolutionary survival mechanism. Our brains are wired to learn through narrative, ...

Have you ever tried to explain a technical concept to someone without a technical background? That’s the challenge in high-tech B2B marketing. It’s trying to communicate complex ideas clearly. That’s ...

Opinions expressed by Entrepreneur contributors are their own. Storytelling is a powerful tool that marketers use to engage their target audience and create a connection between the brand and the ...

I’m having breakfast with a friend the other day, and the topic shifts over to business. “How are things going? What are you building?” Uh-oh. First off, I’ve done a terrible job in the past of ...