Shrek’s balloon flew at this year’s Macy’s Thanksgiving Day Parade with a fresh new look that had fans ogre-thinking everything. Shrek debuted as a giant helium balloon in the 2007 Macy’s Thanksgiving ...

The Macy's Thanksgiving Day Parade kicked off in New York City, sending giant Shrek, Minnie Mouse, Buzz Lightyear and Pac-Man balloons over Manhattan as Labubu and Lego floats rolled below. Crowds ...

While watching the Macy’s Thanksgiving Parade on NBC last Thursday, it was possible to be awestruck by the business side of this iconic annual event. It seemed as if there was a brand-marketing moment ...

The 99th annual Macy's Thanksgiving Day Parade featured Labubu and "KPop Demon Hunters" this year, filling New York's sky and streets. The parade kicked off on Manhattan's Upper West Side and ended at ...