Among all the hyped-up, overpraised and inevitably underwhelming beauty formulas that fight for our attention on TikTok, there are a rare few that truly deserve the fame and accolade. Quick to ...

Either you're living under a rock, or you know about the cult status Rare Beauty's Soft Pinch Liquid Blush holds. I mean, a whopping 6,100 people labeled it their holy grail blush in Cosmo's 2023 ...

And, in the makeup department, of course, few can compete with the Rare Beauty blush. FIND OUT MORE ON ELLE COLLECTIVE Quick to cast judgement on the saturated space that is the world of celebrity ...