UK – At a lecture hosted by the International Journal of Market Research (IJMR), researchers from Kantar, NatCen and Ipsos Mori discussed the future of random probability sampling. Random probability ...

Survey sampling and estimation methods form the cornerstone of modern statistical inference, underpinning research across the social, medical, and natural sciences. At their heart, these methods ...

The analysis in this report is based on a Pew Research Center survey conducted online Feb. 6-April 6, 2015 among a probability based sample of 1,555 multiracial Americans ages 18 and older. The sample ...

Learn how to select the best research methodology for your PhD, including qualitative, quantitative, and mixed methods. Covers data collection, analysis, and ethical considerations. One of the most ...

With a population of over 40 million users worldwide, a number doubling every year, the internet has become a medium with distinct business opportunities. To academic and commercial researchers, the ...

WASHINGTON, DC — Being able to understand and trust surveys is critical to Americans becoming informed citizens, but mass media often report surveys without the requisite practical guidance on the ...