Hairstylists have previously shared with us that when choosing a shampoo, you'll want to make sure the ingredients are suitable for your hair type. For instance, some Pantene Pro-V products ...

gorgeous women whipping their lustrous hair back and forth. Nowhere to be found is anyone resembling the types of "real women" that Dove (whose success Pantene is trying to replicate here ...

For years, Pantene and other hair care brands had tried to educate Indonesians about the importance of using conditioner, but nothing really works. One of the reasons is the cluttered communication ...