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Santa Claus ‘hometown’ suddenly overrun with tourists — and locals are protesting in the streets: ‘It’s not anymore in control’
“Nordic is a trend,” Sanna Karkkainen, CEO of Visit Rovaniemi, agreed. “People want to travel to cool countries to see the snow, to see the Northern Lights, and, of course, to see Santa ...
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Santa Claus village faces threat of overtourism
“Nordic is a trend,” Visit Rovaniemi CEO ... and, of course, to see Santa Claus," she added. Thirteen new flight routes to Rovaniemi Airport opened this year, bringing passengers from Geneva ...