The NCAA will now share its data and logos for championship events to sportsbooks through an exclusive partnership with Genius Sports. What this agreement does is allow Genius Sports to supply ...

The books will also be able to use the NCAA logo and branding on its apps ... the case at smaller schools in the middle of losing seasons where players display a lack of awareness of their ...

The NCAA for the first time is authorizing licensed sportsbooks to use its marks and logos and receive official data from championship events, including the men's and women's basketball ...

FILE - The NCAA logo is seen on a baseball during an NCAA college baseball tournament regional game between Louisiana-Lafayette and Mississippi State in Lafayette, La., Monday, June 2, 2014.

The Lute and Bobbi Olson Court at McKale Center hasn’t featured the historic cactus logo for more than a decade. But the Arizona Wildcats are changing that heading into the 2025-26 school year.

The books will also be able to use the NCAA logo and branding on its apps ... schools in the middle of losing seasons where players display a lack of awareness of their vulnerability, not to ...

In addition, the agreement allows sportsbooks to access official NCAA-affiliated logos. While the NCAA has tried to keep its distance from the growing sports betting industry, the partnership with ...