Even with the plethora of research available, there's no one-size-fits-all solution in content marketing, and A/B-testing your titles is key to discovering what's right for your individual brand.

“Head of marketing” is the non-committal title a startup CEO often gives their early-choice marketing leader. It sounds promising — strategic, important, even executive-adjacent. You accept ...

Job title inflation, offering someone a senior job title without the responsibilities that come with it, is increasing within marketing – and it could be having a negative effect on attracting the ...

Playtika Holding Corp. (NASDAQ:PLTK) went public in January 2021, raising approximately $1.88 billion in gross proceeds in an IPO that priced at $27.00 per share. The firm offers mobile games on ...