A well-designed logo can be key to branding a small business as well as a large business as it conveys both professionalism and familiarity. A logo is a stamp that identifies a business.

Many small business owners spend weeks or months creating a business plan and days inventing the perfect company name, but another key element in marketing your brand is your logo. A logo is a ...

In my case, my logo is both simple and self-explanatory: It is an all-black trio of wine bottles, the silhouettes of which stand above the name of my business. My logo is straightforward ...

Before you start thinking about designing a business card orpicking colors for your letterhead, you need a logo. Featuring yourcompany name, embellished with a little color and perhaps a ...

If you can demonstrate that your brand drives your customers’ loyalty, then your logo, brand, and customer list may indeed be the most valuable part of your business. John Warrillow is the ...

For me, the top tools streamline the design process, helping you make professional-looking logos for your business whether you're a professional designer or non-designer. For most people ...

Nameless logos can evoke more personal and immediate ... Avery, a senior lecturer at Harvard Business School, in an email. “This process of interpretation or ‘elaboration’ produces a higher ...