One of the top sources of added sugar in kids' diets is in their breakfast bowls. A new study shows that advertising drives sales of high-sugar... Families buy more sugary cereal if advertising ...

A new study shows that advertising aimed directly at kids is driving sales of high-sugar cereals, and it's having a negative impact on children's diets. NPR's Maria Godoy has more. MARIA GODOY ...

Did you know that a bowl of cereal and milk can provide as much protein as an egg? On this National Cereal Day, rediscover ...

For most kids, cereal was a breakfast staple in their childhood, especially for those who grew up with busy parents or parents who lacked culinary abilities. From the colorful packaging to the fun ...

Happy National Cereal Day, which is celebrated annually on March 7. This special holiday honors one of America's most beloved ...

An urgent recall has been published in Ireland and the UK due an issue with dozen of batches of the popular Shreddies cereal.

High-sugar cereal brands target their TV ads at kids under age 12. A new study finds that this advertising leads to greater household purchases of unhealthy cereals. It is the first study to ...