Google’s policy update expands pharmaceutical advertising access in programmatic channels and shifts greater compliance risk ...

The audience list reduction to 100 users makes it easier for advertisers of all sizes to use remarketing and customer list.

Google’s new Merchant Center video integration gives PMax advertisers faster setup, stronger product relevance, and scalable video performance.

Google is testing new ad formats for attractions, inserting sponsored links in a booking module with multiple advertisers for ...

AI Max, PMax Search Term visibility, Ads in AI Overviews. The news updates with the most pageviews on Search Engine Land in ...

Justice Department alleges Google stymied competition in online ad tech Google denies allegations, citing competition in apps and connected TV Trial to feature witnesses from Google, competitors and ...

The judge agreed Google "willfully engaged" in "anticompetitive acts." A federal judge has ruled that Alphabet's Google Google illegally monopolized key segments of the online advertising technology ...

The Google ad tech antitrust trial in Virginia has been a font of revelations about how Google benefited from its end-to-end position in programmatic advertising – and how publishers were harmed.

U.S. District Senior Judge P. Kevin Castel certified a class of about 5,000 publishers after rejecting defendant Google's motion that sought to exclude expert opinions of a Harvard Law School ...

A federal judge ruled Thursday that Google illegally acquired and maintained a monopoly over advertising technology, the second time in less than a year that the tech giant has been found in violation ...

Discover Google's success through innovation, strategic product prototypes, and monetizing search engines via Google Ads, ...

We’re all now used to the way online ads work: You have a quick look for a new watch one day, and then ads for watch deals follow you around the internet for weeks. It feels like an obfuscated, ...