Professor wants more transparency from drugmakers.NEWARK – An audience of about 50 people, most of them academics, gathered last week at the Rutgers Business School in Newark to hear an ethics ...

Advertising is a rare outlier among major global industries like medicine, finance, law and accounting in that it has no agreed professional standards of ethics or regulation. So is it a surprise that ...

Confronted by a global media ecosystem rocked by misinformation and disinformation, the advertising industry has an opportunity to be a radical agent for change: change that weaves ethics into the ...

AI agents can optimize almost anything. The harder question: Should they? Use this interactive ethics audit to test your team’s boundaries. The issue of ethics in digital marketing is being ...

CMO at Austin Data Labs, operating at the intersection of mind, media, and tech. Focus: AI, data science, psychology, innovation. In my dual role spanning media psychology and marketing leadership, it ...

In August, the House of Delegates passed changes to the ABA Model Rules of Professional Conduct modernizing the rules as they relate to the oft-confusing issues of lawyer marketing, advertising and ...

AI use is skyrocketing, and new tools are entering the scene every day. No wonder that many leaders are concerned about the ethical implications of AI in marketing. Let's kick things off by talking ...

In today’s social-media landscape, influencer marketing is key. Whether your brand sells luxury items or mass-consumption goods, influencers have the potential to build authentic connections with your ...

B2B marketers are often pushed and pulled between opposing forces, leading to murky data strategies and unclear marketing goals. With regard to data, B2B marketers often are under pressure to expand ...

NOT long ago I saw a book published by the Harvard University Press, written by Ralph M. Hower, Assistant Professor of Business History in the Graduate School of Business Administration at Harvard, ...