Promoted posts and tweets are two examples of social media marketing. Affiliate marketing is one of the oldest forms of marketing, and the digital world has given it new life. In affiliate ...

Conversely, tactics are planned actions to achieve a greater marketing strategy. One example of a digital strategy could be paid media marketing. The tactics that fit within paid media marketing ...

Being in the right place, at the right time, in front of the right people is about implementing the right tactics and ideas, as in the following five digital marketing examples. 1. Target the right ...

So to make this easier, we've put together a roundup of some notable digital marketing campaigns that have hit the web (and even the real world) over the past few years. We'll highlight examples ...

Beyond that, they tend to depend on their marketing department to figure out ... work and why they’re important, along with 21 examples of what they could look like for you.

Digital marketing can help businesses leverage the sheer quantity of online data regarding customer demographics and behavior. For example, a business can see who’s clicking on its ads ...

Explore examples of how digital transformation ... One of the main tools for digital transformation in marketing is data. Mining electronic data gathered in massive quantities in data warehouses ...

Digital marketing and its corresponding metrics of ... Mobile is an excellent example of how device shifts happen, and depending on the device, conversion rates will vary. This is especially ...